Hisense HD TV

Brand name is an important factor in TV choice. Just ask Vizio, whose TVs are routinely pooh-poohed by some buyers compared to the Samsungs and Sonys of the world, despite superior image quality. Hisense considered as one of the best largest TV brands in the world, with stuff available in over 130 countries. Hisense holds the #3 TV share position globally* and has held the #1 TV share position in China for 14 consecutive years.

Now Chinese TV maker Hisense takes a page from Vizio's playbook. Hisense Co., Ltd. is a Chinese multinational white goods and electronics manufacturer headquartered in Qingdao, Shandong province, China. It is a state-owned enterprise with publicly traded subsidiaries. Its latest lineup of sets expands beyond budget offerings -- think cheap Roku TVs and smaller 4K models -- to include bigger screens (up to 86 inches) and better tech (local dimming and quantum dots).

Along with all of that comes a higher price, including a few models with real upscale aspirations. Here's the lineup. If you're looking for something simple and affordable, the Hisense H3 series is a great place to start looking'. Available in 32-, 40-, and 50-inch sizes, these no-frills LED TVs number amongst the increasingly rare non-4K/HDR/smart options for 2016.

Hisense made of the best entry level TV. One big issue with entry-level TVs is that, while a lot of them are capable of looking very good, they aren't set up properly out of the box. While you certainly wouldn't want to pay a calibrator to "fix" your super-cheap 32-inch TV, you also don't want one with blue-tinted whites, banding, or crushed details. Hisense TVs provide enough connectivity for everyone

Hisense 50- and 55-inch versions offer 4K resolution and HDR compatibility at prices that undercut our current favorite, Vizio's M series. The newer large sizes, up to 86 inches, do the same thing, and that size and the 70 incher offer the same core technology, full-array local dimming, that we like so much on the M and other high-performance LCDs. The 65- and 75-inch sizes also claim a wide color gamut that hits 83 percent of DCI, higher than what we measured on the Vizio M.

The new sizes (65-inch and up) include 4K and HDR streaming from Netflix and YouTube, although the latter hasn't added HDR content yet. They use a newly redesigned on screen interface, likely an improvement over Vizio's inconvenient Google Cast system.

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